From Episode 02 - August 2026
Walk in with a point of view.
Prepare the conversation before you’re in the room.
Try the first step from Angela's Conversation Prep Toolkit: name who you're speaking with, mark where the conversation might stall, and get an opening, a set of discovery questions and a close to work from — then rehearse the whole thing in your own AI before you're in the room.
Power Asset: CONVERSATION PREP TOOLKIT
Who's talking
Where might this conversation stall?
Watch the episode
The Guest
The founder in the room for Episode 02.

Founder & Chief GTM strategist · SHYFT Insights
Meet Angela Shori
Angela Shori is a go-to-market advisor and fractional CMO for B2B technical founders selling into enterprise. As founder of SHYFT Insights, she works with B2B SaaS and AI-native companies at the Series A/B stage, helping them build go-to-market motions that hold up in complex, enterprise sales environments.
Angela is also a GTM OS Certified Partner and publishes The GTM SHYFT, a newsletter on go-to-market strategy for technical founders. She is candid about how neurodiversity colors her experience of building a business as a solo founder and how she uses AI in the process of building.
"If you're for everyone, you're for no one."
Founder tech stack
What Angela actually runs on.
Angela Shori helps technical founders focus their go-to-market on the customers they can best serve now—and uses AI to apply the same discipline inside SHYFT Insights.
AI Power Women Membership
One membership. A growing library of practical Power Assets.
The Conversation Prep Toolkit is one of the tools already inside. Join the Library for access to the complete collection—and every new Power Asset created from future guest episodes.
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